Qualititative Research

With our team of professionally-trained, experienced moderators, we conducts hundreds of focus groups, dyads, triads and one-on-one interviews every year in both English and French. Our use of innovative online qualitative methodologies also offer clients robust, cost-effective and flexible solutions.
Our moderators are seasoned in managing projects on sensitive topics, adept at utilizing projective techniques, specialized in creative evaluation, brand positioning, understanding perceptions and consumer opinions of products and services